As Senior Graphic Designer for the UK music/technology startup ROLI, I lead the design of product packaging featured in every Apple Store worldwide. The products, BLOCKS, are a modular music creation system that works with iPhones.

Each product in the BLOCKS family performed a different function — 
melodic play, beat-making, loop manipulation, etc. Each package was given a particular color accent to help differentiate its function. 
In addition to doing the design and layout, I produced the product render artwork for each package.